Home / What we do / Meta (Facebook) Ads

Facebook Ads Agency in Bangkok for Lead Generation, Engagement, and Awareness

Facebook and Instagram are among the strongest platforms for leads and engagement in Thailand. We manage Meta campaigns with clear strategy and flexible management, built to drive enquiries and growth.

For more detailed information on our Meta Ads services and results, request our company profile below.

Request a quotation

Answer four quick questions and we’ll come back with a tailored proposal within one working day.

What we offer

Facebook and Instagram ads that convert

No Minimum Contract Periods

We typically work on a flexible, month-to-month basis, allowing you to scale, pause, or adjust campaigns as needed.

Flexible Account Setup with Full Access

We can work within your existing ad account or create and manage one for you, with full access maintained at all times.

Access to Meta Partner Networks

Campaigns can run across Facebook, Instagram, and Meta's extended placement networks where appropriate, based on goals and targeting.

Free Meta Ads Account Review

We offer a free initial review of existing Facebook or Instagram ad accounts to identify opportunities, issues, and areas to improve.

Facebook and Instagram Together

We run and optimise across Facebook and Instagram from one strategy, so your budget follows the placements that perform.

Creative and Audience Testing

We test creative, audiences and placements continuously, using the results to focus spend on what actually drives enquiries.

Reviews

What our clients say
on Google

Phoenix Media
5.0★★★★★Google Reviews
Verified reviews from our Google Business Profile
P
Perry Rossetti13 reviews
★★★★★

We worked with Rob and his team at Phoenix Media over the summer to generate additional leads for our business. As we had little knowledge of digital marketing, they took the time to explain the process clearly and guided us through each…

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M
Michael Bridge4 reviews
★★★★★

We used Phoenix Media for all our online marketing and design work for our new show Broadway in Bangkok…unplugged which we produced at the Aksra Theatre in November 2019. Have to say I do not know a lot about online marketing, however Rob…

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A
Amanda Kwok1 review
★★★★★

Fern and Tiw were our main points of contact at Phoenix Media, and they were immensely helpful to maintaining our Thai language website, including all the product pages and blog pages. This was despite the challenges of technical language and the unusual terms we often used. Communication was also no issue.

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F
First Fertility PGS CenterLocal Guide · 21 reviews
★★★★★

We have been working with Phoenix Media for the past 12 months, we are very happy with the performance and service from Rob and the team…

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Y
Yindee Europe1 review
★★★★★

I have been working with Rob and the team at Phoenix Media for my new E-Commerce business, their support and technical knowledge is excellent. Tom - Zelodo

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K
Kathleen James11 reviews
★★★★★

I needed help and Robert from their team was extremely responsive and helpful in answering all of my questions and guiding me through our new paid media campaign. If you need help with your marketing, this is the place to go! Thanks again, Robert :)

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View all reviews
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What you get

What's included

Setup

  • Meta Ads Account Setup or Audit

    Setup of a new Facebook & Instagram ad account, or audit and onboarding of an existing account.

  • Campaign & Ad Set Structure

    Campaign and ad set structure planned around your budget, goals, and target audiences.

  • Audience Research & Targeting

    Audience research and targeting strategy, including custom and lookalike audiences across Facebook and Instagram.

  • Meta Pixel & Conversion Tracking

    Meta Pixel and conversion tracking setup, testing, and validation to ensure accurate measurement from day one.

  • Campaign Build & Launch

    Initial campaign build and launch across Facebook and Instagram placements where suitable.

Management

  • Ad Copy & Creative Testing

    Ongoing ad copy and creative testing and refinement (custom ad design optional).

  • Audience & Placement Optimisation

    Continuous audience, placement, and exclusion management to improve relevance and control spend.

  • Optimisation & Budget Management

    Budget pacing, bid management, and audience optimisation.

  • Performance Monitoring & Refinement

    Regular performance reviews and ongoing refinement based on results and data.

  • Reporting & Communication

    Live dashboard reporting with monthly insights and recommendations, plus monthly review calls where required.

*This service covers Meta (Facebook & Instagram) advertising management only. Custom image or video ad design and landing page development are not included and can be quoted separately if required.

**Does not include e-commerce feed creation or catalogue management.

Plan your budget

Service Fee Calculator

Estimate your monthly investment. Enter either your total budget or your ad spend, and we'll calculate the rest.

Our management fee is a fixed monthly fee plus 7.5% of your ad spend. We price this way to avoid the pricing cliffs built into most tiered agency fees, where spending slightly over a threshold suddenly costs you thousands more. With our model, your fee scales smoothly with your budget.

The calculator uses our standard fixed fee of ฿7,500 as a guide. The exact fixed fee depends on the complexity of your campaigns, such as the number of platforms, ad formats and languages involved, so treat the result as an estimate. Final pricing is always confirmed in your tailored quote.

Designed for the Facebook and Instagram (Meta) campaigns we manage, this tool gives you a simple way to plan your monthly commitment.

What would you like to calculate?

฿

Monthly amount in THB

Ad Spend ฿39,535
Management Fee ฿10,465
Total Monthly Investment
฿50,000

Estimates only. Final pricing confirmed in your proposal.

Full visibility

Our Meta Ads reporting & performance transparency

All Meta advertising performance is reported through Looker Studio, with dashboards directly connected to your Facebook and Instagram ad accounts. This provides clear visibility of spend, results, and key performance metrics, with live access available at any time.

Alongside live dashboards, we provide a monthly performance update summarising outcomes, insights, and recommended actions. More frequent performance updates can be provided if required and are quoted separately.

Contact us
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How we start

Meta (Facebook) Ads Onboarding & Setup Timeline

We aim to keep onboarding simple and efficient, while making sure campaigns are set up properly from the start.

Phoenix Media
Phoenix Media Sponsored ·

Grow your business in Thailand with websites, Google & Meta ads, and support from a bilingual Bangkok team.

2,481 312 comments · 48 shares
Step 1

Initial Consultation & Account Access

1–3 days

A consultation call to confirm campaign objectives, target audiences, and targeting settings. We secure access to the Facebook Page, ad account, and Meta Pixel, or set these up if not already in place.

Step 2

Audience Research, Campaign Structure & Tracking

Up to 1 week

Audience research and campaign structure planning, alongside conversion tracking setup and testing. This stage also includes preparing ad creatives where applicable.

Step 3

Draft Campaign & Creative Approval

1–2 working days

Draft campaigns and ad creatives are shared for review, with feedback and revisions applied prior to launch.

Step 4

Campaign Launch & Reporting Setup

1 working day

Campaigns go live and reporting dashboards are set up to provide clear visibility of performance.

Step 5

Performance Monitoring & Optimisation

Ongoing

Ongoing monitoring and optimisation begins immediately after launch to improve delivery and results.

*Actual setup times may vary depending on workload.

How it's billed

Fees & Billing Overview

Meta advertising spend can be handled in two ways.

1

Paid directly by you

You pay Meta directly using your own billing details linked to your Facebook ad account. This is the most common option and gives you full control over advertising spend.

2

Paid via Phoenix Media

If preferred, we can manage the advertising spend on your behalf. In this case, we'll issue an invoice at the beginning of each month covering the agreed ad spend.

Both options provide full transparency and access to your Meta ad account at all times.

New: Meta location fees from 1 July 2026

From 1 July 2026, Meta is adding location fees to ads delivered in certain countries, covering digital service taxes and other local charges. The fee depends on where your ads are shown (your audience's location), not where your business is based, and is added to your ad spend after the ads are delivered. Current rates are:

  • Austria5%
  • France3%
  • Italy3%
  • Spain3%
  • Türkiye5%
  • United Kingdom2%

These jurisdictions and rates are set by Meta and may change over time. For accounts we bill on your behalf, any location fees charged by Meta are passed through to your invoice at cost.

Good to know

Billing Cycles and Charges

For new Meta ad accounts, billing is typically handled on a post-paid, threshold-based system. Meta may charge your payment method more frequently at lower amounts while the account builds payment history. As spend increases and the account matures, billing thresholds usually rise and charges become less frequent.

How Meta ad billing works
Stack of bank credit cards

The Phoenix difference

Why choose Phoenix Media
to manage your Meta Ads?

Transparent Pricing, No Media Markups

You pay Meta directly for advertising spend. We charge a clear management fee based on the work involved, with no hidden costs.

Experienced Meta Ads Team

Our team has managed over THB 1 billion in Meta advertising spend, delivering lead generation, engagement, and awareness campaigns across many industries.

Flexible and Easy to Work With

We work on a month-to-month basis with no long-term lock-ins, allowing campaigns to scale, pause, or adapt as your needs change.

Full Account Ownership & Visibility

Your Meta ad account remains fully in your control, with direct access to campaigns, audiences, budgets, and performance at all times.

Clear Strategy and Honest Guidance

We take time to understand your audience and objectives, providing realistic expectations and clear advice on what Meta advertising can deliver.

Optional Ad Creative Support

Where required, we can support campaigns with custom ad creatives, including high-quality graphics designed specifically for Meta placements.

Certified Specialists

Campaigns are managed by experienced, certified specialists who stay up to date with Meta platform changes, tools, and best practices.

Case studies

Our Work

View a selection of our recent website and digital marketing campaigns.

All Case Studies

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Let's build something that performs

We design, support, and market websites for international businesses in Thailand and abroad. Flexible, affordable, and easy to work with.

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FAQ

Frequently Asked Questions

Get quick answers to common queries in our FAQs.

Do you provide ad creatives?+
Yes. We can provide graphic designs and landing pages depending on what each campaign requires.
Do you post content and manage the Facebook page?+
We focus on the advertising side only and don't offer social media management. However, we partner with agencies in Thailand who do, and can factor this into our quotation.
What's your minimum ad spend?+
There's no minimum spend, but our minimum management fee is 7,500 THB. You can use the fee calculator on each service page to estimate costs based on your spend.
Do you work on a profit share basis?+
We don't work on a profit share basis. There are too many factors outside of our control, so we work on a management fee model instead.
Can I pay per lead?+
We charge a management fee rather than per lead, as campaign performance depends on many factors outside of our direct control.
Do you provide ad accounts for us to use?+
As an agency we manage the account on your behalf. We don't provide clients with their own ad accounts.
Do you provide marketing for adult or illegal services such as gambling?+
We don't work with illegal services. We do support sensitive categories such as medical or supplements, but not illegal products or services.
Can you advertise restricted products such as health or sensitive products?+
Yes, provided it's not illegal. We can discuss how this works during a consultation.
Do you provide training?+
We don't offer formal training, but we aim to be as transparent as possible and are happy to clarify anything when needed.
How frequently can I get reports?+
We provide monthly summaries as standard. Clients also have access to a live dashboard to view their data anytime. For campaigns that conclude before a month is up, we can provide a summary upon completion.

Company Profile

Request our Company Profile

For more detailed information on our services and results, request our company profile below.

Phoenix Media printed company profile booklet