Digital Marketing Blog

The latest news, tips and trends.

what is online marketing?
Digital Marketing

What is Online Marketing?

With the internet having become the most dominant marketplace, no business can afford not to have an online presence. This also means that extra effort

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What is Google Tag Manager?
Conversion Tracking

What is Google Tag Manager?

Being able to analyse how visitors use your website when they land on its web pages can provide valuable digital marketing insights. Such information as

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How do Facebook Ads work?
Facebook ads

How do Facebook Ads work?

Facebook has become one of the most widely used channel for most advertising agencies here in Thailand. The sheer number of active users makes Facebook

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Digital Marketing

What is LINE Official?

In Asia, LINE is one of the most popular social media apps, mainly for messaging. Similarly, the WhatsApp, LINE offers both personal and business accounts.

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What is a UTM?
Conversion Tracking

What is a UTM?

Analytics plays a massive role in any digital marketing agency, and any well performing should never rely on “best guesses” but actual data. You should

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How much does SEO Cost?
SEO

How much does SEO cost?

Nearly every business these days owns a website. Whether it serves as your main source of revenue or just a reference point for information, a

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What is CPAS?
Facebook ads

What is CPAS?

With the huge growth in eCommerce over the past few years, especially since Covid-19 and the following lock-downs, CPAS is a term that’s become frequently

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Facebook vs Google
Facebook ads

Facebook Ads Vs Google Ads

One question we often get asked from new clients is which would be better for my business, Google Ads or Facebook Ads? While it couldn’t

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content-is-king
Digital Marketing

What is Content Marketing?

Content marketing is a term that most of us are familiar with; however, you may not know exactly what it entails. Content marketing is essentially

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Social media icons
Digital Marketing

What is Social Media?

Social media covers a wide variety of website and apps that extend far beyond Facebook, Instagram and Twitter. Their primary purpose is to enable users

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what is seo
SEO

What is SEO?

Search Engine Optimisation (SEO) is a commonly used practise which involves optimising a website or webpage to drive more quality traffic to a website via

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facebook listening
Facebook ads

Is Facebook listening to you?

Facebook has come in for plenty of adverse publicity in recent times, but the idea that Facebook is listening to you seems a bit farfetched,

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Core update
SEO

Google Core Update 2020 (May)

The previous Google update was back in March with the regular algorithm changes made, which inevitably affected some sites more than others. Of course, this

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What is keyword mapping?
SEO

What is Keyword Mapping?

Keyword mapping is a term that we frequently hear, but how many of us understand what it involves? In layman’s terms, it is the process

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