We are certified Shopee and Lazada marketing partners, helping sellers maximise ROI with CPAS (Collaborative Performance Advertising Solution) ads across Facebook and Google. To get started, you need an active Shopee or Lazada store with a connected product catalogue.
For more detailed information on our CPAS advertising and results, request our company profile below.
Answer four quick questions and we’ll come back with a tailored proposal within one working day.
What we offer
We are certified marketplace partners, set up to run collaborative ads directly from your Shopee and Lazada shops.
We connect your marketplace product feed to Facebook and Google so your products are advertised automatically and kept up to date.
We drive shoppers straight to your in-platform Shopee or Lazada shop, where many Thai customers prefer to buy.
Add to basket, purchases and purchase values are imported from the marketplace, so campaigns are optimised on real sales data.
We can run campaigns to both your own website and your in-platform shops, whichever performs best for your business.
We monitor and optimise performance continuously, with transparent reporting on spend and results.
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What you get
Connecting your Shopee or Lazada shop and product catalogue to Facebook and Google.
Setting up and mapping your product feed so it powers dynamic product ads.
Importing marketplace conversions such as add to basket, purchases and purchase values for accurate optimisation.
Building campaign structure, targeting and audiences around your products and customers.
Dynamic product ad formats prepared and tested for Facebook and Google.
Day-to-day management of your collaborative ads across Facebook and Google.
Continuous optimisation against real marketplace sales and return on ad spend.
Re-engaging shoppers who viewed or added your products to bring them back to buy.
Managing spend and bidding to maximise return across your product range.
Live reporting with monthly insights, recommendations and review calls where required.
*CPAS requires an active Shopee or Lazada store and a connected product catalogue. Marketplace approval and processing times apply.
**Advertising spend is billed separately from management fees and remains fully transparent.
Full visibility
All CPAS reporting is provided through live dashboards connected to your ad accounts, giving clear visibility of spend, sales, return on ad spend, and marketplace conversions.
Alongside live reporting, we provide a monthly performance summary with key results, insights, and recommended next steps, so you always know what your campaigns are delivering.
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How we start
We aim to keep onboarding simple and efficient, while making sure campaigns are set up properly from the start.

We review your products, marketplace shops and goals, and check access to your Shopee or Lazada and advertising accounts.
We connect your marketplace catalogue to Facebook and Google and set up your product feed, subject to platform approval times.
We import marketplace conversions and build the campaign structure, audiences and dynamic product ads.
Campaigns go live across Facebook and Google, with reporting prepared for ongoing monitoring.
Continuous optimisation against sales and return on ad spend, with regular performance reporting.
How it's billed
How CPAS advertising is billed.
The Phoenix difference
Set up to run collaborative ads directly from your marketplace shops, with the right access in place.
Bilingual account managers ensure clear communication across local and international campaigns.
We run campaigns to both your in-platform marketplace shops and your own website, whichever performs best.
Campaigns are optimised on real marketplace conversions and return on ad spend, not vanity metrics.
No media markups. Clear management fees based on the work involved, with full visibility on spend.
Operating since 2017, managing paid campaigns across Thailand and international markets.
Case studies
View a selection of our recent website and digital marketing campaigns.
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Company Profile
For more detailed information on our services and results, request our company profile below.
