Choosing a school is one of the most considered decisions a family makes. Parents research extensively, compare options, and look for trust and reputation before they enquire.
We help international schools and education providers in Thailand reach those families. From SEO and paid media to enrolment-focused websites, we build the visibility and trust that fills your enrolment pipeline.
We work in English and Thai, and support other languages where your families need them.
What we do for schools
Rank for the schools, programmes and questions parents search for.
Reach parents actively researching schools and courses.
Reach and engage families on Facebook and Instagram.
Pages built to drive enquiries, open-day sign-ups and applications.
Sites that build trust with local and international families.
Build the reputation and reviews parents look for.
Who we work with
Marketing for international and bilingual schools targeting local and overseas families.
Reaching students and parents for language schools and tutoring providers.
Recruitment campaigns for higher education and training providers.
International school marketing
Enrolment marketing is a year-round cycle, from awareness and open days through to applications and offers. It is also seasonal: enquiry patterns follow intake windows, relocation periods and the school calendar, so budgets and messaging need to shift through the year rather than run flat.
We build campaigns around that cycle. Open days and school tours get dedicated pushes when bookings matter most, always-on search captures families actively comparing schools, and remarketing keeps your school in front of parents during a decision that can take months.
Lead quality matters more than lead volume, so we qualify enquiries by curriculum, age group and fee expectations before they reach your admissions team, and we work with admissions on feedback so campaigns keep improving. The result is a steady flow of genuine enquiries from families who are the right fit.
The Phoenix difference
A bilingual team and multilingual campaigns for local and international families.
We optimise for genuine enquiries and applications, not just clicks.
Experience marketing international schools to families across the world.
SEO, paid media and websites under one roof.
No media markups, and clear reporting on results.
On the ground in Thailand, close to your school and your market.
We've really enjoyed working with the Phoenix Media team over the past several years. They've been a valuable partner in building our online presence, especially across Google and social media, helping us reach more families and drive enrolments.
They're approachable, responsive, and great communicators, always available to support us whenever needed. We'd happily recommend their services to any business looking for a reliable and effective marketing partner.
We had not found success with previous agencies before working with Phoenix Media, and we've now partnered with them for over two years. The team have been very dynamic in their approach and are able to support us quickly whenever needed.
Their response times are excellent, and the team are always available if we need to discuss campaigns or make adjustments. We have recently commissioned them to develop our new website, and we would happily recommend them to any organisation looking for support with their online marketing.
If you run a school or education provider and want more enquiries from the right families, our team can help.
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FAQ
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