Instagram Ads

Boost your brand and sales with an Instagram Ad campaign.

  • Instagram (Facebook) Certified Experts

  • Shopee and Lazada Integration

  • Unlimited Custom Ad Design

  • Work inline with your existing Content Strategy

  • Full Funnel Marketing Campaigns

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    Advertising Partners

    WHAT WE DO

    Instagram Ads

    With over 16 Million active monthly users, Instagram has become a hugely popular channel for Social Media in Thailand. Therefore it’s an important channel advertisers and agencies to use as part of an overall marketing strategy. Ads on Instagram are controlled through the Facebook business manager, as Instagram is a much more visual platform campaigns are often tailored to suit Instagram placements specifically. 

     Why use Instagram advertising?

    Instagram marketing is a fantastic way to reach your audience in a variety of different formats. As with Facebook Ads, you can structure your campaign on each stage of the customer journey (Awareness, Consideration, Conversion, Loyalty). Once the objective has been decided on, the next step is to identify which type of audience to target. This can be any of the hundreds of preset audience interests available along with demographics such as Age, Location and Gender, or a custom audience, using various data sources.

    Ad Creatives 

    As with most social platforms, Instagram advertising will largely rely on having a good creative (image or video). Unlike Ads on Facebook, the caption on Instagram appears underneath the banner and is much less prominent, hence the platform being much more reliant on having eye catching creatives with much less emphasis on a written caption.

    Instagram Ads for Shopping and eCommerce

    As the ad creatives are largely based on good imagery and coupled with the target audience being mainly female, Instagram Ads are a great choice for many businesses looking to sell their products online. Although Facebook has not yet integrated a checkout function into the platform, shops often use Instagram along with its messenger service to handle enquiries and take orders manually. As many smaller shops in Thailand accept Cash on Delivery, or payment via Bank transfer, many shops have eliminated the need for an online checkout process. 

    CPAS Campaigns 

    Another way to use Instagram Ads to sell products online is to use a CPAS account linked to a popular market place platform such as Shopee or Lazada. This enables your product feed to be directly linked to you Instagram Ad account so shoppers can browse all of your products (on Instagram) and checkout using their existing account.

    Why choose Phoenix Media?

    Marketing on Instagram is an important part of nearly all of our digital marketing campaigns. Its serves as a great way to reach our target audience and also delivers well on performance based campaigns. 

    At Phoenix Media we customize our strategies based on our clients requirements and KPIs,  we are a certified Facebook and Instagram marketing agency since 2016.

    Case Study

    Harrow International School Japan

    Opening in 2022, Harrow International School were looking for help promoting their online launch event. Using a combination of Facebook objectives, we targeted users in multiple locations worldwide which resulted in over 1,000 attendees for their online launch event. 

    141 THB

    Per Event Registration

    350K

    Video Views

    1.5M

    Target Audience Reached

    We have been working with Phoenix Media for the past 12 months, we are very happy with the performance and service from Rob and the team. 24 hours support in everthing. Thank you so much for your help.

    Sara – Marketing Manager
    First Fertility

    Transparency is key in digital marketing, and Phoenix is all about opening up and showing you exactly what they are doing and why they are doing it. They take ownership of your project as if it was theirs. Highly recommended.

    Rob – Founder English Gang

    I have been working with Rob and the team at Phoenix Media for my new E-Commerce business, their support and technical knowledge is excellent.

    Tom – Director
    Zelodo

    I’ve worked with Phoenix media to promote Jamie’s Italian restaurant for over a year and always had really helpful and constructive service and results. Would highly recommend

    Sarah – General Manager Jamie’s Italian

    Seriously the best in bkk and more notably all of SE Asia….they are professional, timely, cost efficient and they get result….10 stars, i couldn’t be happier.

    Kairon – Founder
    Dynasty Goddess

    Big thanks to the team ; Khun Fern and Khun Kae for your great support and responsiveness. We do appreciate your excellent service, and surely will spread the words through the network.

    Soonie – Founder
    Black Rice Travel

    Brands We've Worked With
    CONTACT

    We’d love to hear from you

    If you’re looking for some help with your digital marketing feel free to swing by our office or leave us a message below and one of our consultants will get back to you.

    18/8 FICO Place building 3rd Floor, Room no. 306, Sukhumvit 21 (Asok) Road, Khlong Toei Nuea, Watthana, Bangkok 10110