A Comprehensive (Beginners) Guide to SEO
Our 8 part guide on all aspects of SEO, from how search engines work to the effects of UI and UX.
Every business operating today needs to have some form of presence online. Usually in the form of a website or Social Media at least. Marketing that presence online, companies are faced with the question, do we hire a team in-house? Or outsource to a specialist agency?
Having experience in being part of an in-house marketing team and a digital marketing agency, we have put our thoughts on both options below;
In-house Team
Agency
Access and Tools
As mentioned in the last point, Advertising agencies can use various technical tools that have been designed specifically help audit and assist online campaigns. These tools can vary in levels of effectiveness and for smaller businesses be quite expensive.
Certified Professionals
In Thailand, hiring professionals with a good level of experience is not cheap nor is it easy. The demand for Digital Marketing professionals is higher than ever, which is driving the expected Salary range up, and increasing the level of staff turnover in these positions.
If you are in a position where you need to decide on building an in-house marketing team or hiring a marketing agency, here are some questions you may want to ask yourself;
In-house:
Agency:
If you’re looking for some assistance or advice on Digital Marketing you can contact Phoenix Media here, or call 02 038 5400 to arrange a free consultation.
Our 8 part guide on all aspects of SEO, from how search engines work to the effects of UI and UX.
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